There are thousands of users around the world using Dynamics 365 CRM. You see, the CRM industry’s growth is not slowing down, by 2025, it is expected to reach more than $80 billion in revenues. This software is the biggest software market in the world.
Woah, hold on, yes. This is the biggest software market in the world. Before we keep talking about why you need Dynamics 365 for your company, let us look up the definition of “CRM” on Microsoft's website, our Silver partners:
“CRM is a category of software solutions that spans different customer management systems—such as sales, service, and marketing—and allows them to work together. It streamlines your business processes and connects customer data to help you build relationships, increase productivity, and improve customer engagement.” - How to get the most out of CRM software, accessed March 24, 2021. https://dynamics.microsoft.com/en-us/crm/crm-software/.
Alright! Now that we are clear with the meaning of Customer Relationship Management (CRM), we shall continue with the statistics.
Returning to the topic of nonstop growth, you may be wondering why is this the biggest software market in the world? Accessibility and productivity. Companies need to have access to customer data in real-time, with mobile and cloud solutions leading the way. The use of CRM software on mobile devices increased in 2020. Contributed to this, businesses have been increasingly adopting cloud-based CRM solutions, allowing access to the software, for their employees, anywhere they go on any smart device. Statistics from Forrester have shown that 50% of company teams, improved their productivity by using a mobile CRM.
In addition to this, CRM software is not the only one in which companies are investing the most. In the U.S, over 350 million dollars are estimated to be spent on email marketing in 2021. With customer experience at the forefront of the marketing priorities, a way to beat the competition and build a trusting brand, are personalized marketing messages through email marketing.
You need data and processes to engage potential customers across multiple devices in multiple channels. CRM software allows you and your company to create a 360-degree overview of each person you connect with.
In conclusion, CRM software is not just about choosing solutions for sales and service automation, but also about how to better connect and engage with customers, anticipate the buyer’s journey, and find ways you can meet their needs better than your competition.
Knowing this, it is time to make the decision and go for it! PartnerHelper is here to help you in this amazing journey through Microsoft Dynamics Solutions. Do not stress, we got you covered.
PartnerHelper is a growing consulting firm that specializes in the implementation of Microsoft's ultimate business solutions: Dynamics 365. We offer consulting services to guide our clients in the path of the next generation of intelligent business applications to improve the management of their business processes. We have a certified team of experts in the design, customization, deployment, and support of Dynamics 365 and all its modules. Our knowledge, experience, and commitment allow us to provide the customer with the best solution for its business.
Do not hesitate and get in touch! We will gladly assist you.
Resources:
https://www.superoffice.com/blog/crm-software-statistics/
https://dynamics.microsoft.com/en-us/crm/crm-software/
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